When working with web platforms like WordPress, there are three letters that induce anxiety in any business owner: SEO (search engine optimization). It’s one of the most confusing aspects of running a business, and web apps that rate your SEO with no more than a red or green light don’t make it any easier.

Search engine optimization (SEO) is one of the most difficult and frustrating aspects of running a business. Web services and platforms that provide automated SEO reports like WordPress, Google, and Raven Tools tend to oversimplify their advice. If you’re trying to get a green light for SEO, you might need to look more closely at the images on your site.

Are your tweets not getting enough exposure? While posting regularly and writing bold headlines are important in grabbing the audience’s attention, there are other Twitter tactics that you should be employing in order to get the most retweets. Listed below are just a few ways to maximize your company’s reach over Twitter.

Small- and medium-sized businesses are often tempted to relegate their search engine optimization (SEO) analysis to the free reports offered by online platforms like WordPress and Google Analytics. Unfortunately, those reports rarely provide the detail you need to start making improvements, and one of the things they tend to glaze over is image optimization.

Managing your company’s Twitter account can be tricky. You have a lot of brilliant things to say in under 140 characters but the problem is getting more eyes on your tweets. What’s worse is that there are other companies competing with you to grab that attention.

Most people are still impressed when they see a LinkedIn profile with 500+ connections. It gives that person authority in their industry and shows they’re a valuable member of the business world. In other words, 500+ connections can help sell you and your business.